Wednesday, February 21, 2018 | New York City @ 9:36 AM


James Erik Abels is TMM's anchor. He's covered media and digital media for Forbes and the FT's mergermarket newswire.

Exclusive: Burning Up TV's Schedule

For one start-up, a new way to sell commercial time

Why's TV always been a good business? Because it makes gobs of money by selling just a fraction of its "air time." But one former local NBC exec says times are changing fast.

In June, Larry Watzman started his own business to help stations keep up.

His plan? Help them sell more commercials.


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