James Erik Abels is TMM's anchor. He's covered media and digital media for Forbes and the FT's mergermarket newswire.
Tuesday, October 5th 2010
News Analysis: A Groupon-like Bid For ABC
Forget daily deals, commercials are the new hedged bet
It's getting harder to earn a buck locally. After all, everyone's building local media sites these days. But ABC has an idea - if it can use group-bidding to hedge its bets locally, it may earn more money.All it needed to give it a whirl?: to see Groupon make it work first.
Maybe the popular coupon site should add good ideas to its daily deals.
-james
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